Services

 

Web Design

Paddington Media’s staff of highly skilled programmers and web designers build online identities effectively serving as your most powerful branding and lead generating tools.

Every website created is unique and fully equipped with our Media Suite Pro content management system.

A four-step process ensures your needs are met:

• Examining your company and defining its marketing needs
• Designing & customizing your website layout
• Engineering your website to your specifications
• Transitioning your new website to the Internet

Our website maintenance plans keep your site up to date, minimizing costs and allowing you to focus on your business.

• Website Content Maintenance
• Creation of Additional Web Pages and Components
• SEO Management
• Photo Editing and Posting
• Branding & Graphic Design
• Social Networking Account Management
• Mass Communication Set Up & Distribution
• Media Management
• IT Services

Search Engine Optimization (SEO)

Paddington Media specializes in the art and science of Search Engine Optimization (SEO).

The goal of SEO is to increase a web site's traffic count by making the website more relevant and rank higher within search engine algorithms and organic search results. Improving the internal and external factors, which influence page ranking is achievable by following SEO guidelines to increase page ranking.

• Keep the Sitemap.xml file up to date
• Make sure to have a Robots.txt file
• Include relevant keywords in your Meta Keyword tags
• Include relevant descriptions in your Meta Description tags
• Include Title tags
• Include H1 tags
• Include Alt tags
• Include Anchor texts
• Check for Broken Links
• Increase Back-Links
• Use Silos and Hubs to improve website rich content
• Decrease Webpage Load Time
• Get Listed in Google Local Search
• Include Web Analytics

 

Branding & Graphic Design

You can never underestimate the importance of having a solid company brand. Let us help create a personalized identity to reflect your business.

• Logos
• Business Cards
• Newsletters
• Letterheads
• Envelopes
• Brochures
• Fliers
• Postcards
• Banners
• Print Ads
• Package Design

Custom Database Solutions

No data management system knows your business like you do, so we create custom applications to help you become more efficient and productive.

According to your exact specifications, Paddington develops a robust, reliable database available in MySQL, MSSQL and XML.

Data Management

Media Suite Pro has a built in document management system allowing users to upload Word documents, PDF documents, and JPEG image files for use as content on your website.

CSV files are uploadable and viewable in spreadsheet view and individual record view. Email addresses are automatically recognized in any uploaded lists to allow for rapid distribution of targeted emails and reminders.

IT Services

Basic Maintenance

• Software Clean Ups
• Defrags
• Backups
• Virus Scans
• Basic Printer Servicing (cleaning, fixing jams, etc.)

Tech Support

• Solving Basic Computer-Related Issues
• Basic Hardware or Software Issues

Office Setups

• Workstation and Server Setups
• Work-Group and Domain Setups
• Standard Software Installation
• Physical Installations
• Basic Setups and Upgrades
• Data Migration to New Hardware

Advanced Setups and Support

• VPN & Remote Access Setups
• In-Depth Router Setups
• Advanced Server Setups

Paddington Media Mobile Apps

With the growing popularity of mobile devices, businesses are looking to mobile apps to keep clients informed and engaged. No matter what your needs, the team at Paddington Media can transform your idea for a mobile app into a reality. Recently, Paddington Media has produced mobile apps for commercial and political clients. We develop Mobile Apps for iPhone, iPad, Android and Blackberry.